Product Manager

Key Job Accountabilities:

Orchestrate the launches and push growth of pillar products, to contribute to continued growth for the brand and the consumer relationship.

• Collect and analyse consumer and market insights and competition strategies to make recommendations to management

• Implement new launches, maintain growth in pillar products and animate core catalogue

• Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated, engaging consumer brand experiences

• Adapt communication material (imagery, digital, point of sale)

• Mobilize and work with other departments (sales, logistic, education, etc. ) and partner agencies to build broader business strategy; meet the deadlines

• Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)

• Manage A&P budget and ensure sales forecast accuracy

• Effectively prepare clear messages for senior management

Key Skills:

Market & Consumer Insight

• Identifies market drivers

• Translates trends and consumer knowledge into meaningful insights

Brand Development

• Thinks brand strategy

• Imagines disruptive products & services

• Develops integrated campaigns that work

• Integrates retail & shopper expertise

Activation Excellence

• Delivers excellence with agility and rigor

• Integrates sustainable, business consciousness

Collaborative Leadership

• Creates collaboration for bigger success

• Shares & leverages best practices

Requirements:

• University graduated or above, preferable in Business, Marketing or related discipline

• Minimum 3 years of relevant marketing experience

• Good knowledge of beauty products/categories

• Experienced in research and market data analysis

• Knowledge of travel retail dynamics/environment and competitors, markets trends and consumers is a plus