Business Analyst

About Filtrona
Filtrona is the only global, independent market leader in the design, testing and manufacturing of specialist filter solutions and related scientific services. With a head office in Singapore, Filtrona has 9 manufacturing facilities across Europe, America, and Asia, together with 2 innovation centres, an accredited laboratory and a centre of excellence focused on sustainability. The company has over 2000 employees serving customers across 120 countries.

Our purpose is to support partners to transform and benefit from business growth; we succeed when they succeed. Our mission is to be a responsible, customer-focused innovation leader creating excellence in sustainable solutions for today and tomorrow.

For more information, please visit www.filtrona.com
Key Responsibilities:

1. Salesforce Analysis & Support

• Act as the liaison between business teams (Sales, Customer Service, Marketing, Technical) and IT for all Salesforce-related enhancements.
• Gather requirements, develop user stories, map business processes, and maintain documentation.
• Assist in integration between Salesforce and internal systems (SAP, NPI, MES,etc)
• Conduct UAT planning, testing, training, and adoption support.
• Monitor data quality and work with business owners to maintain CRM hygiene.

2. NPI (New Product Introduction) Process Digitalization

• Support end-to-end visibility and data flow in NPI processes:
• Define KPIs and reporting requirements for NPI dashboards.
• Coordinate between R&D, engineering, quality, regulatory, supply chain, andcommercial teams.

3. Support creation and enhancement of low-code applications, including:

• Low Code-based workflow digitization

Responsibilities include:

• Requirements gathering and design documentation
• Testing, debugging, and enhancements
• Data integration mapping
• Coordinating with developers or external vendors
• Training and rollouts

4. Reporting, Dashboards & Data Enablement

• Support creation of Power BI dashboards for Sales, NPI and Management reporting.
• Maintain data dictionaries, ensure KPI definitions are standardized.
• Perform basic SQL or dataset validation as needed.
• Identify data quality issues and coordinate improvements.
• Work with Salesforce reporting and analytics capabilities for pipeline,opportunity, and customer insights.

5. Light AI/Automation Support simple AI-driven improvements such as:

• Salesforce Einstein insights (opportunity scoring, recommended actions)
• Document classification and OCR for NPI intake forms
• Predictive indicators for NPI delays or customer escalations
• Knowledge of Pythons and ChatGPT API integration
• Coordinate feasibility analysis, testing, adoption, and usage tracking.

Key Requirements:

• Bachelor’s degree in Business, Information Systems, Engineering, or related field.
• 1-4 years of experience as a Business Analyst, Systems Analyst, or CRM/ProcessAnalyst.
• Experience supporting Salesforce (Sales Cloud or Service Cloud) includingconfiguration, workflows, reports, and data structure.
• Hands-on exposure to low-code platforms (PowerApps, Power Automate, OutSystems,or equivalent).
• Strong business process mapping skills (BPMN, flow charts, AS-IS/TO-BE).
• Experience with NPI or product lifecycle workflows in a manufacturing context(advantageous).
• Ability to create/maintain dashboards using Power BI or Salesforce Reports.
• Understanding of data integration basics (APIs, data objects, common reference fields).
• Strong communication, stakeholder management, and documentation skills.
• Analytical mindset with attention to detail and problem-solving capability.
• Familiarity with AI/automation concepts is a bonus (not mandatory).
• Comfortable coordinating multiple small-to-medium initiatives across business units