Product Marketing Manager, APAC (12-months contract)

This is a 12-months contract.

Responsibilities

• Conduct market, customer, and competitive research to identify trends, opportunities, and pain points.
• Gather feedback from clients, sales, and cross-functional partners to inform product and go-to-market strategy.
• Analyze product performance to uncover insights for continuous improvement.
• Develop compelling messaging and value propositions tailored to priority customer segments.
• Collaborate with regional marketing and sales teams to create enablement materials, case studies, and thought leadership content.
• Translate technical features into customer-focused benefits and narratives.
• Drive adoption and growth through go-to-market launches, pilot programs, and scaled campaigns.
• Support sales and partner teams with training and resources to ensure successful client outcomes.
• Track performance metrics and share insights and best practices to maximize impact.

Requirements

• 8+ years of experience in product marketing, focusing on digital advertising and product growth strategies.
• Prior experience in digital marketing.
• Prior experience working on payment related industries will be a plus.
• Bachelor's Degree in Marketing or related field.
• Commercial, data-driven mindset with experience in market research, analysis, and business case development.