Regional Product Manager (Printer) [EL]

Job Summary

Responsible for managing the Consumer Printer product category within Product Marketing, covering market analysis, strategic planning, and new product launches. Supports regional sales teams with marketing strategies and tools to achieve sales and business targets.

Key Accountabilities

• Support regional sales teams to meet sales targets and business objectives

• Monitor sell-in, sell-out, and sell-through performance to maintain healthy inventory

• Analyze market trends, competitor activity, and market share data

• Conduct market research and convert insights into product and business strategies

• Identify consumer needs to guide product positioning and portfolio planning

• Lead new product launches, including pricing, training, and marketing communications

• Plan marketing activities with strong ROI focus

• Manage the full product lifecycle

• Develop adaptive pricing strategies

• Execute go-to-market plans to drive regional sales performance

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