Ads Management (Shopee)

Monitor, analyze, and optimize Install campaign performance across platforms (Google, TikTok, Facebook, Third-party etc.). Build and maintain weekly and monthly reports to track installs, CPI, Register, Cost per Register, New Buyers, CAC, MAU growth, and other KPIs. Identify performance gaps and recommend actionable optimizations to improve efficiency and outcomes. Coordinate daily campaign operations with the regional OM team, ensuring smooth execution. Prepare and submit creative briefs for In