Marketing Campaigns (Singapore)

Lead end-to-end planning and execution of Big Campaigns and Category campaigns. Some examples include Singapore’s 25th super shiok sale, 15th mid-month sale, seasonal festivals (e.g. Mooncake festival, Durian season, etc) and category memberships initiatives. Drive initiatives and key mechanics to help achieve topline targets. Engage in brainstorming innovative campaigns aimed at enhancing sales performance. Collaborate and coordinate across internal stakeholders and other marketing functions (e